Max Baer Jr.: From Jethro Bodine to a $50 Million Hollywood Success
Max Baer Jr. is recognized for more than just his acting, having also made a name as a producer, director, and screenwriter. Although many remember him for his role as Jethro Bodine on The Beverly Hillbillies, his career went beyond acting. With an estimated net worth of $50 million, Baer earned much of his wealth through directing and producing. The popular character of Jethro typecast Baer into similar roles, limiting his acting opportunities.
To address this, he shifted to directing and producing. A significant milestone in his career was the success of the 1974 film Macon County Line, which became one of the most profitable films for years. Baer also achieved success with The Wild McCullochs and Ode to Billy Joe, where he took on roles as producer, director, and actor. Later, he ventured into the gambling industry, but his attempts to open a Beverly Hillbillies-themed hotel and casino did not succeed.
Early Background and Education
Born on December 4, 1937, in Oakland, California, Max Baer Jr. is the son of Mary Sullivan and former heavyweight boxing champion Max Baer. His heritage is a blend of German Jewish and Irish descent. Baer Jr. grew up with his siblings James and Maude, excelling in athletics at Christian Brothers High School, particularly in golf, where he won the junior title twice at the Sacramento Open golf tournament. His higher education took place at Santa Clara University, laying the foundation for his diverse career.
Early Acting Career
The 1960s marked Baer’s entrance into the world of television, where he secured guest roles on numerous shows such as Cheyenne, Surfside 6, and 77 Sunset Strip. It was a stepping stone that prepared him for his most iconic role.
The Role That Changed Everything: The Beverly Hillbillies
Baer gained national attention in 1962 when he was cast as Jethro Bodine on The Beverly Hillbillies. His portrayal of the slow-witted but lovable character turned into a hit, helping the show become one of the most-watched television programs for nine seasons. During this period, The Beverly Hillbillies consistently ranked among the top 20 most-watched shows, reaching number one in its first two seasons and earning seven Emmy nominations. Despite this success, Baer was typecast, which led him to shift his career focus.
Film Career and Directing Success
After his time on The Beverly Hillbillies, Baer shifted his focus to films. He made his big-screen debut in A Time for Killing in 1967. His work behind the camera, however, truly distinguished him.
In 1974, Baer co-wrote, produced, and starred in Macon County Line. This film became one of the highest-grossing independent movies of its time, earning $30 million from a $225,000 budget. Success followed with The Wild McCullochs in 1975, and Ode to Billy Joe in 1976, another hit.
Although Hometown U.S.A. was his final directorial effort in 1979, his influence on the film industry remains notable.
Ventures into the Gambling Industry
By the early 1990s, Baer noticed the growing popularity of television-themed attractions. He saw an opportunity to capitalize on The Beverly Hillbillies‘ success. Baer sublicensed the show’s rights from CBS and introduced themed slot machines to various casinos. By the end of the decade, 65 slot machines based on the show were installed.
In the early 2000s, Baer tried to expand further by developing a Beverly Hillbillies-themed hotel and casino. Although land was acquired in Carson City, Nevada, legal and zoning issues stalled the project.
Personal Life and Later Years
Baer faced various ups and downs in his personal life. He was married to Joanne Hill from 1966 until their divorce in 1971. Later, he entered a relationship with model Chere Rhodes. Tragically, Rhodes passed away in 2008. In recent years, Baer has kept a lower public profile. Still, his contributions to television and film are recognized. Despite numerous challenges, Baer managed to transition from a typecast actor to a successful director and producer. His impact on both Hollywood and the gambling industry remains notable.
